Content of the article
- Understand the Motivation Behind Your Videos
- Study the Best Placed Videos in Your Niche
- Develop your Talent in Creating Excellent Video Content
- Pay attention to Duration and Frequency
- Get More Subscribers for More Visibility
- Incorporate Trends into Your Videos
- Share Your Videos on Social Media
- Engage Your Audience
- Manage the SEO of Your Video
You and I both want to be heard. Being heard is therapeutic. It gives us a sense of belonging in our society.
Being heard is additionally at the guts of excellent marketing. If that's your goal, you're in the right place.
The internet may seem like the perfect place to be heard, but you are just one voice among many. How can you stand out? How do you create a unique online presence that others can relate to?
The good news is that many of your competitors have yet to discover the power of the resource that is YouTube. It's relatively underutilized. And some YouTubers don't really know how to get more views on YouTube.
That said, the YouTube platform is one of the most personal forums available. Its audio and video interface allows us to experience face-to-face interaction.
If you want to connect with your audience, YouTube is all you need. Studies show that videos are by far the most shared type of content on the internet. Videos contain content that can be digested in a fraction of the time it takes for a blog or podcast.
If an image is worth a thousand words, then a video should be worth ten thousand!
Take advantage of this powerful platform. Explore these effective ways to get more views on YouTube in 2021 - whether it's for a business, a cause, or just something you're passionate about.
1. Understand the Motivation Behind Your Videos
Generally speaking, there are four main reasons for creating a YouTube video or starting a YouTube channel. Let's take a look at them.
Your Passion
Perhaps you are passionate about a hobby or special interest. This is a motivation for those who make YouTube videos. In these cases, YouTubers with similar interests will gravitate to your videos to dive into tips, music, knowledge, or other forms of entertainment.
Your Business
YouTube is a very effective tool for promoting your business. A video is not only a way to advertise through an ad; it is also a great method to offer explanations, tips, reviews, or how-to guides. No matter what your business is, I bet you'll come up with some inventive ways to use YouTube for your business
Recognition or Advertising
Some images are just worthy of media attention. Many YouTube videos show events that the public would like to see. Some YouTubers make the most of these videos by becoming activist reporters or commentators on events with strong opinions. If you want to make your point and connect with others who share it (or oppose it), YouTube is the perfect platform for that.
A Noble Cause
Another type of recognition is that which surrounds a noble cause. If you're trying to save polar bears from extinction, YouTube is a great way to inform your subscribers about global warming. If you want to raise money for the orphanage, YouTube will help you put a face to your cause.
Ask yourself what your goal is. This will give you a clear direction to align your YouTube strategy with.
2. Study the Best Placed Videos in Your Niche
You have competition. But that's a good thing. You can take advantage of this competition to increase your visibility on YouTube.
Why not do a little scouting?
Your passion is building tree houses. Your YouTube videos will focus on how to build simple treehouses, more complex treehouses, and even treehouses that people have paid to build.
The image above gives us a good idea of what YouTube subscribers are most often looking for. This is the basis for your content ideas. Don't ignore it!
As a treehouse expert, you'll want to cover as many aspects of treehouse building as possible. This is how your videos and channel will accumulate more YouTube views.
Tap into Other Search Criteria
Your next video series should include building a treehouse in the game Minecraft. Minecraft is one of the foremost popular games in the world. You can tap into this resource by creating a video of someone building a unique treehouse with commentary on the process.
If you are not familiar with Minecraft, you can do enough research to be able to create this video.
You may think that making a video about building a treehouse in a video game has nothing to do with your original goal of teaching your viewers how to build a treehouse. You are only half right.
The goal is to create more publicity for what you do by borrowing from other search trends. Your Minecraft video won't be your first video, but it's one you should add to your list to gain popularity among other treehouse YouTubers. It makes sense, right?
3. Develop your Talent in Creating Excellent Video Content
Look at the image above again. Did you notice the second most popular search term? "How to build a treehouse for kids".
That's a great idea!
Using this as an example, let's discuss how to get more views on YouTube through quality video content.
Writing Your Video Text
The planning stage of your video is one that you should not ignore. Writing a detailed video script is essential in order to produce high-quality videos.
It's not always about the equipment or the quality of the software. It's about having a purpose and a direction for your video. Writing the script is your way to get there.
Video Tools Are Still Important
I don't want to diminish the importance of the video equipment and software needed. These are essential for quality production.
If your video is shot in the physical world, make sure you know enough about camera handling and editing.
If your video is shot directly from the screen to your PC, make sure you have good screen recording software.
Other videos are just simple animations. You can make them yourself or hire someone else to do them. Either way, make sure you have quality video footage. After all, you're competing with some of the best work out there.
Quality Control
Want your videos to be more popular? There are many things that popular videos have in common. Use this checklist to evaluate the quality of your videos.
- Every aspect of your video should be clearly explained
- Your video should have a balanced pace - not too fast, not too slow
- Your message should be based on statistics, facts, or studies
- If text is used in the video, it should be easy to understand and not distract from the video itself
- The core of the message should be clear and covered by the entire video
- The video should offer practical tips that viewers can keep in mind after watching the video
- It is important that the thumbnail (or screenshot of the video) represents the subject of the video well in order to get more clicks
4. Pay attention to Duration and Frequency
Every video is different. Some are longer, some are very short. Some need to be published daily, while others can be published once a week.
Duration
Either way, your audience will want to consume your video quickly. 2021 is the year of quick and easy-to-digest content, whether it's videos, podcasts, or even books.
But, wait a minute. I'm not saying videos have to be short. That is a misconception. While many recommend making YouTube videos five minutes or less, many of the most-watched YouTube videos are quite long.
The secret is to add what I call VPS (Value Per Second).
Each portion of your video should add good value to your audience. If the video is four minutes long, make sure you mention all the important information. If it's twenty-four minutes long, avoid boring, repetitive, or non-essential moments.
Shorter videos are often better than longer ones, but that's mainly because viewers want answers as quickly as possible. If you cover your topic well in a short amount of time, your VPS will be greater - and that's the point!
Frequency
Many agree that it's best to post videos regularly. This is usually a good strategy, especially if your videos become popular.
The idea is simple: if your post gains popularity, give your subscribers more.
This is true for some, but it opens the door to some redundancy. There are YouTube channels that make their viewers want more. Others lose popularity because their message is repeated week after week. T
If you plan to post frequently, make sure you add a unique and valuable message each time. If you have nothing new to say, refrain from posting.
5. Get More Subscribers for More Visibility
Whatever you do to get more YouTube views is the most effective.
Creating a channel playlist and building your subscriber base will lead to a significant increase in your YouTube views. You need to attract attention and keep it on you.
Playlists
Creating a YouTube channel allows a YouTuber to view playlists of all your videos in a particular playlist. When someone searches for your niche, YouTube will place your videos higher in the search results. After all, you have a channel with several videos related to your niche!
So playlists are very useful to get more views.
Annotations
Annotations are like calls to action for your videos. If you use them correctly you could effectively increase your subscriber base.
Annotations are pop-ups that appear at certain intervals during your video. You can add a link to these annotations to redirect your viewers to your social media pages, blog, or other videos.
Annotations can also be used to remind your viewers to SHARE your video and hit the LIKE button. Most importantly, you can use an annotation to encourage your YouTuber to SUBSCRIBE.
A quick boost
A quick way to give your video momentum is to buy YouTube views. This will immediately increase the popularity of your video, improve your ranking, and ultimately encourage all YouTubers to watch your videos.
Subscribers
The ultimate goal is to gain subscribers. This is a great strength for your channel, because every time you post a new video, it will appear in your subscribers' suggestions and in their notification bar.
YouTube also gives your video a higher ranking if you have subscribers because your channel - and therefore your videos - are considered relevant, popular, and trustworthy.
Mission accomplished!
6. Incorporate Trends into Your Videos
Remember the ice bucket challenge? How about the covfefe with Donald Trump?
All the YouTubers who capitalized on these events got a lot of views - even though their regular videos had nothing to do with these events.
When something is popular, viewers are drawn to anything related to it. Keep your subscribers happy and attract new ones by coming up with creative and entertaining ways to include these topics in your videos.
7. Share Your Videos on Social Media
If you're not using social media in conjunction with your YouTube videos, you're missing out on a great opportunity to get lots of YouTube views.
Sharing your videos on Facebook will increase your YouTube views even if people decide to watch them directly on Facebook. The video is still hosted by YouTube, so you won't lose views.
Increase your Facebook interactions when you post a video with these tips:
Ask your Facebook followers to give your video a title or caption. This will encourage them to watch and comment.
Use a good title to encourage your Facebook followers to click on the video. Don't use so-called "clickbait" or "click-catching" titles, but make sure they are super catchy.
Make a survey and make it necessary to watch the video to answer it. Subscribers will watch the video and then decide which option they want to vote for.
You can also encourage your Twitter followers to watch your videos by sharing the links to your videos with them. Remember to include a catchy tweet. You want to sell the idea of your video and guarantee its value, or no one will click on your link. Simply put, keep it short.
Hashtags are great for linking your video to popular trends. Make sure you're relevant but don't miss an opportunity to add a trending hashtag to your tweet to accompany your video.
Blogs
You can also post your videos on a website or blog. Blogs are an underutilized way to get more YouTube views. Start a blog that will give Google one more reason to rank your content well.
Remember this: A video will increase your blog's visibility on Google, and the blog can, in turn, increase views of your video on YouTube!
The two work very well together!
8. Engage Your Audience
If you are lucky enough to get comments on your videos, RESPOND!
A quick note: While some of your videos might start to gain popularity, you might feel overwhelmed by the comments. In that case, try to respond to the first four or five comments you receive. You can also search the comments to respond to the most interesting ones.
The more comments you respond to, the more engaged your audience will feel. This is never a bad thing - even when the comments are negative.
It's important to stay relevant, so make sure you stir up the conversation for as long as possible if you want to get more YouTube views on your videos.
9. Manage the SEO of Your Video
This is very important if you are looking to get more YouTube views. Your video needs to be optimized.
First of all, there is no need to get upset. I'm not saying you should know everything about SEO to optimize your video, but there are a few things you need to do to help viewers - the right viewers - find you.
Note: Google is a search engine. But remember, YouTube has its own search engine. Optimizing your YouTube video helps you get your content noticed in both places.
Tags
Tagging helps people find you through keywords and search phrases. If you want YouTubers to find you, think about what search terms they might use. You can use a lot of labels (or tags) for your video, so try not to forget anything.
Video Titles
A catchy title will get you more views than you could ever imagine. Some titles are simply irresistible. If you learn how to create such titles, your video will become popular in no time.
Here is a quick guide to creating a good video title:
- Keep it simple. The subject of your video should be clear, without making it complicated.
- Be honest about what you're offering in your video: a solution, a guide, a unique sequence, etc.
- If it's a guide, use numbers to indicate the number of steps in your guide.
- Promise value - and make sure you deliver.
- Get your audience curious, so they will wonder about what you are going to show them.
- Apply these suggestions and you'll create gold!
Video Descriptions
At the bottom of every YouTube video is a section for adding textual content. (Who said YouTube was all about videos?).
Some YouTubers give themselves fully to writing and write a short blog to go under their video. This is a good strategy to optimize your video and help Google display your video. This is an opportunity for you to use keywords, phrases, and links. Music videos can contain the music track info they contain. Use this feature!
Links
It is important to add links to your video description. They help Google evaluate your relevance. If you link to reliable information that helped you create your videos (like statistics, blogs, or other videos), your video will gain visibility on Google and YouTube search engines.
Now you have all the information you need to create and promote your YouTube video. Identify the goal you want to achieve, make it real and show everyone what you have to offer. If you're going to put a lot of work into your videos, apply these nine tips to get the most out of your efforts.
READ ALSO
0 Comments